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Hold up curl defining serum

Hold up curl defining serum

Regular price $36.00
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8 oz

water-resistant formula locks in definition and delivers multi-day hair that can withstand the elements. Shine-enhancing botanicals, plant-derived proteins, and penetrating humectants mean your hair will feel as good as it looks.


How to use Working in sections, rake a dollop of serum through wet hair from roots to tips. The hold is deceptively strong, so if you’re new to this product, be conservative on your first application. To accentuate vertical lift, flip hair upside down and smooth product downwards, working from the crown to the ends of your hair. Diffuse dry for best results.